Generator Source
Brand Refresh & Marketing Collateral
Deliverables: Brand Identity; Design Standards; Brochures; Product Sheets; Large-Format Trade Show Displays; Digital Marketing Banners; Print Advertisements; Social Media Templates.
Challenge:
Update the brand to reflect reliability and technical expertise while appealing to a broader customer base.
Approach:
Refined the logo, expanded the color palette, modernized typography, and redesigned brochures and digital ads with a clean, bold style.
Result:
A cohesive brand system that communicates trust, capability, and industry authority across all platforms.
Generator Source Brochure Re-Design
I redesigned a brochure for Generator Source to better communicate the company’s brand identity and new vision. The goal was to create a clear, engaging, and informative piece that could be easily carried by maintenance workers and shared with potential customers.
This updated brochure ensures that key details about Generator Source’s services, offerings, and expertise are readily accessible, helping to strengthen brand awareness and facilitate customer engagement.